Author Archives: Chris Reimer
|
May 16, 2012
If You Work in Social Media, What Should You Be Called?I prefer “new media strategist” or “social media strategist.” Those both sound reasonable, and that’s what I’ve been telling people lately. What are the best and worst social media job titles? Are there any reasonable choices down in the list below? (I believe there are a few good ones). Which ridiculous ones am I missing? Please let me know in the comments section below. I’ll add good (and bad) ones to the list. (Note: the Twitter handles you see next to some of the names are not necessarily the job title that person holds. I’m just giving credit to the individuals that offered me that particular name idea) Social media strategist (I got the idea for this post from this article, which also seems to be located here.) Hmmmmmm, maybe I should have just used this website to come up with ideas – The Social Media Job Title Generator |
|
|
May 8, 2012
What is Wrong With This Picture?This is an email I received from Martha Stewart’s company. If you can’t read it, you can click the picture to make it larger. 1. The email’s subject line portends serious problems ahead. Interruption of online access! 2. BUT…. we have some exciting news to share! Huh? 3. Martha Stewart is now posting for stock photography shots. 4. Oh, and by the way, Mother’s Day is coming up, but we’re taking all of our sites down for maintenance during this most crucial time of year, so don’t try to access your info on the sites. We know Mother’s Day is important and that we can be a huge resource to you as you prepare your brunch or set your table, but the sites must come down anyway. We’ll put them back up right after Mother’s Day. Sorry, that’s just how the IT maintenance schedule ball bounces. The elements of this email all seemed just a bit incongruent, so I thought I’d share. I respect Martha Stewart and her business empire. This email just read very strangely, and the business decision to take the sites down over Mother’s Day seems like a mistake. Do you agree?
|
|
|
May 8, 2012
Great TV Commercial from The Guardian – The Three Little PigsI like this TV ad because it tries to capture the full range of communication outlets that now contribute to the development, dissemination and reach of information. |
|
|
May 1, 2012
What’s Going On With Rizzo Tees? An UpdateI started Rizzo Tees back in 2007 with the entrepreneurial dream of growing it out of control. I wanted to build a big, strong, healthy business, and of course I wanted to leave my CPA/Accounting life behind. While Rizzo Tees remains small today, I was able to escape the accounting world over two years ago. I’ve mentioned this several times (here and here), but I can say it once more: you have no idea what this career change has truly meant to me. What of Rizzo Tees now? I’ve had a few people tell me they’ve noticed a change in my content output over the last year. They say I’ve moved away from t-shirt promotion and more towards discussion of new media strategy. I believe they are right. I’d say my job at Falk Harrison has a great deal to do with that. Finally, a job that I can enjoy! Rizzo Tees remains in business, tees are still in stock and people are still buying them (especially the bacon ones). But my interests have changed in important ways. Listen to the podcast below to hear more about the direction I’m headed. Click here for the 5-minute podcast. I’d love to hear from you in the comments below. |
|
|
Apr 25, 2012
I Only Want Positive Comments on my BlogThe grisly details (before they delete the post). Thanks to Scott Stratten for bringing this to our attention. |
|
|
Apr 21, 2012
Pinterest – My Appearance on Fox 2 TVThanks again to Angela Hutti and Fox 2 TV for having me in. This time we discussed the social media phenomenon known as Pinterest. A link to the story on Fox 2′s site is here, and you can follow me on Pinterest here. |
|




I'm @RizzoTees, the T-shirt seller dude. I love you more than bacon. Vice President of Social Media at 







