Tag Archives: bacon


Jan 2, 2013

My 3 Words for 2013

Wow, it’s 2013. Happy New Year to all! Glad we’re together here instead of being mired in some sort of Jerry Bruckheimer-ish Mayan catastrophe. That was certainly a nail-biter, wasn’t it?

Now, what are we going to do with this 365-day clean slate? Resolutions are usually in order, except that I don’t normally make them. I have resolved to get in better shape ever since the age when that resolution starts making sense (age 24? 25?). Also, I’ve never enjoyed the arbitrary nature of starting really cool initiatives on January 1. If it’s worth doing better, then start doing that thing right now!

In lieu of making New Year’s resolutions, author Chris Brogan chooses three words with which he aims to shape his year. He’s been doing this since 2006. This year, I see people like Mark Schaefer, Jason Konopinski, Justin Levy, Christopher Penn, Mitch Joel and C.C. Chapman choosing their three words, so I decided to give it a try.

Write – This one kicks everything off for me. I am writing a book. Besides getting married and having children, this is probably my life’s most important work. A few months ago I did a Facebook post announcing I had submitted a book proposal to a publisher. It was an exciting post to make, an exciting time for me, and …. I still haven’t heard anything from the publisher. This is something I had better get used to. I’m just going to have to keep plugging away on the deal, but I should not forget that, regardless of whether I get a book deal or not, I have a book to write. I can always self-publish it if every publisher tells me no. Out of 45,000 to 60,000 potential words, I have about 15,000 written. This year, I must write, write, write.

Ship – Part of my problem with writing is that I’m a former CPA. I didn’t gravitate towards a math-laden profession because I’m an awesome writer. Sometimes, the words flow. At other times, great prose escapes my pen, a sort of brain constipation. Seth Godin talks about shipping creativity – watch this David Siteman Garland interview and zero in on the 12:30 mark. Everyone can be creative; everyone has thoughts and great ideas. The trick is to ship that idea – to release it for public consumption and ridicule. Most people do not like to be ridiculed, and because of that, they won’t execute on their best ideas – they won’t deliver. They won’t ship it. I have this really cool book premise (no, it’s not a social media book). I believe very strongly in the idea of civility and happiness in the workplace (and our lives) and want to dedicate a book to it. I’m afraid. I must get over the crippling fear that none of you are going to like it. I must get over the idea that the people I look up to, like the authors I linked to above, are going to laugh at the book’s premise. Truth be told, some will laugh and scoff – that’s just the world we live in. I have to plow ahead and worry about writing the very best book I can, while simultaneously not worrying about what the very worst book review is going to sound like. My creative bent is this book called The Impossible Contract; I must ship this idea.

Bacon – Wait, trust me, it’s not what you think. After 100,000+ tweets and 5 or so bacon-themed t-shirts on my website, I am now known far and wide as a lover of bacon, as the preeminent authority on bacon, as the guy that needs to know when anything bacon-related is going on in the world. Without even really trying, I branded myself as Mr. Bacon, or the Baron of Bacon as Shelley Satke Niemeier donned me. I know the bacon t-shirts helped this self-branding take place. But I had no concerted strategy to be known as the Baron of Bacon. I don’t think I even tweeted about bacon all that often. Again, and I’ve publicly admitted this before, I will sometimes go weeks without consuming bacon. And yet, all of a sudden, people are tweeting me pictures of their bacon Trapper Keepers, bacon toothpaste, bacon cigarettes, bacon shaving cream, and hundreds of other bacony products.

I sometimes question how the hell this happened. It might have been preferable had this been a plan, because I would be able to definitively say it was a smashing success. Go read this article and pay special attention to no. 1. I want to better understand who I am and how people think of me. If I had a better grasp of that, it might allow me to get bigger things done. If I had grasped this bacon phenomenon sooner, I might have jettisoned every non-bacon t-shirt I have on my site and focused only on bacon products. In 2013, I want to better understand what I’m good at, and what I have to offer the world.

Please let me know what your 3 words are in the comments below, or link to a blog post of yours where you offer your three words. And let me know what you think of my choices, as well. Happy New Year.

 





Oct 15, 2012

My Appearance on Food Talk STL on 590 The Fan, KFNS Radio

Thank you David Craig for inviting me to appear on Food Talk STL on 590 The Fan, KFNS Radio in St. Louis, MO. Let me be blunt: I will talk about food anytime, anywhere, for any length of time. So it was an honor to be on the show.

TAKE A LISTEN HERE

 





Jan 10, 2011

Epic Meal Time With Bacon – You’ve Never Seen Anything Like This Before

Bacon Gun

image courtesy of sogoodblog.com

You’ve never seen anything like this before… unless you’ve already seen this video, and then you have seen something like this before.

I just want to say… watch this from beginning to end. It gets a little awesome when they finally sit down to eat. And if you’re a vegetarian or something worse, don’t watch this video. It will turn your brain inside out!

Thanks to Will (@wbdIV on Twitter) for bringing this to my attention. Go follow this bacon lover.

Keep an eye on the total fat and calorie counter down in the lower right of the screen.

Bacon tees I have in stock:

Bacon

Bacon – You Like This

BILF – Breakfast I’d Like to $%&@!





Dec 6, 2010

Bacon Salt Is In The Hizzy!

Bacon Salt at Rizzo Tees

Almost since the beginning of Rizzo Tees, I’ve been shipping a sample of Bacon Salt with every order. It has been a crispy partnership made in swine heaven. Fans of Rizzo Tees often tweet pictures of their tees with the little packet of Bacon Salt sitting on top of the shirt. And besides, the product comes in Peppered, Natural, Original, and Hickory flavors. Plus they have Baconnaise. Talk about mad scientists!

I reached out to Michael, J&D’s Operbacons Manager (yeah, that’s his title), and told him I was running short of samples. A HUMONGOUS box of Bacon Salt and Bacon Salt stickers showed up today.  Honestly, I was down to my final sample packet. This box is obnoxiously big.  I’m gonna need y’all to start ordering some more shirts!

Speaking of that, anyone that orders three or more shirts will get a DontSnortIt.com sticker, until I run out. Then I’ll start giving away black Bacon Salt stickers. Warning – if the idea of snorting Bacon Salt through a little straw even seems remotely offensive to you, don’t go to that site I linked to above.

I want to thank the good people at J&D’s Foods for believing in my bacondentials (that’s a word I made up combining bacon and credentials). Viva la Tocino Revolucion!

Bacon Salt and Rizzo Tees

Bacon tees I have in stock:

Bacon

Bacon – You Like This

BILF – Breakfast I’d Like to $%&@!





Nov 11, 2010

New Blog To Check Out – DoYouReallyWantToHurt.Me

Be sure to check out Michael Tomko‘s new blog DoYouReallyWantToHurt.Me. It’s about food and stuff.

Mike understands the power of bacon.

OH: "I don't think that people realize that bacon will be with us forever. It's not just some passing fad." via @rizzotees
@michaeltomko
Michael Tomko




Apr 21, 2010

Link Roundup on Rizzo Tees – What I’m Reading 4/21/10

Playing the part of Internet DJ, here’s a sampling of what I’ve been reading the past few days.

1.) 50 minutes of Peter Shankman – how can you go wrong?  Peter talks about self-promotion, and it just so happens that his Help a Reporter service allows us to easily do just that.  If you’re not using HARO, start today!  I have used it several times with great success.  Every single opportunity doesn’t result in a “hit,” but you will respond to enough chances that you’ll start getting press attention.

2.) Can the Care Bears really teach us about being a successful entrepreneur?  Entrepreneurship is about hard work, good product, good timing, and confidence. I have low points in my own entrepreneurial life… times when I wonder if its all going to work… times of true stomach-churning self-doubt.  If you can’t handle watching the 5+ minutes of Care Bears, just know that you have to believe in yourself in order to make your own luck, and eventually succeed.

3.) The difference between salad and garbage is….. timing!  Sonia Simone at Copyblogger reminds us that direct marketing can completely flop if not truly targeted.  Additionally, becoming an expert in a very specific niche can turn into successful inbound marketing, which I’m finding is a much superior way to market my product than outbound marketing.

4.) Chris Brogan implores you to stop adding him to your email newsletter.  Bottom line – spamming people is bad. I am certain that I have, at one time or another, marketed myself in a way that could be construed as spammy.  Maybe it’s one extra tweet about one of my products, or a Facebook wall post about my bacon t-shirts on a bacon fan page.  Brogan talks about the rash of email newsletters he receives that he’s relatively certain he didn’t subscribe to.  Marketers of Earth: you are just pissing people off with this!  Maybe there’s an argument that for every 10 people you piss off, you’re reaching 1 person with your MLM message…. volume = $$$.  It’s the v1agra spam email mantra – carpet bomb the Internet with your wares and sales will come.  It’s a sucky life to live – don’t market your product in this way!