Tag Archives: Chris Brogan


Jan 2, 2013

My 3 Words for 2013

Wow, it’s 2013. Happy New Year to all! Glad we’re together here instead of being mired in some sort of Jerry Bruckheimer-ish Mayan catastrophe. That was certainly a nail-biter, wasn’t it?

Now, what are we going to do with this 365-day clean slate? Resolutions are usually in order, except that I don’t normally make them. I have resolved to get in better shape ever since the age when that resolution starts making sense (age 24? 25?). Also, I’ve never enjoyed the arbitrary nature of starting really cool initiatives on January 1. If it’s worth doing better, then start doing that thing right now!

In lieu of making New Year’s resolutions, author Chris Brogan chooses three words with which he aims to shape his year. He’s been doing this since 2006. This year, I see people like Mark Schaefer, Jason Konopinski, Justin Levy, Christopher Penn, Mitch Joel and C.C. Chapman choosing their three words, so I decided to give it a try.

Write – This one kicks everything off for me. I am writing a book. Besides getting married and having children, this is probably my life’s most important work. A few months ago I did a Facebook post announcing I had submitted a book proposal to a publisher. It was an exciting post to make, an exciting time for me, and …. I still haven’t heard anything from the publisher. This is something I had better get used to. I’m just going to have to keep plugging away on the deal, but I should not forget that, regardless of whether I get a book deal or not, I have a book to write. I can always self-publish it if every publisher tells me no. Out of 45,000 to 60,000 potential words, I have about 15,000 written. This year, I must write, write, write.

Ship – Part of my problem with writing is that I’m a former CPA. I didn’t gravitate towards a math-laden profession because I’m an awesome writer. Sometimes, the words flow. At other times, great prose escapes my pen, a sort of brain constipation. Seth Godin talks about shipping creativity – watch this David Siteman Garland interview and zero in on the 12:30 mark. Everyone can be creative; everyone has thoughts and great ideas. The trick is to ship that idea – to release it for public consumption and ridicule. Most people do not like to be ridiculed, and because of that, they won’t execute on their best ideas – they won’t deliver. They won’t ship it. I have this really cool book premise (no, it’s not a social media book). I believe very strongly in the idea of civility and happiness in the workplace (and our lives) and want to dedicate a book to it. I’m afraid. I must get over the crippling fear that none of you are going to like it. I must get over the idea that the people I look up to, like the authors I linked to above, are going to laugh at the book’s premise. Truth be told, some will laugh and scoff – that’s just the world we live in. I have to plow ahead and worry about writing the very best book I can, while simultaneously not worrying about what the very worst book review is going to sound like. My creative bent is this book called The Impossible Contract; I must ship this idea.

Bacon – Wait, trust me, it’s not what you think. After 100,000+ tweets and 5 or so bacon-themed t-shirts on my website, I am now known far and wide as a lover of bacon, as the preeminent authority on bacon, as the guy that needs to know when anything bacon-related is going on in the world. Without even really trying, I branded myself as Mr. Bacon, or the Baron of Bacon as Shelley Satke Niemeier donned me. I know the bacon t-shirts helped this self-branding take place. But I had no concerted strategy to be known as the Baron of Bacon. I don’t think I even tweeted about bacon all that often. Again, and I’ve publicly admitted this before, I will sometimes go weeks without consuming bacon. And yet, all of a sudden, people are tweeting me pictures of their bacon Trapper Keepers, bacon toothpaste, bacon cigarettes, bacon shaving cream, and hundreds of other bacony products.

I sometimes question how the hell this happened. It might have been preferable had this been a plan, because I would be able to definitively say it was a smashing success. Go read this article and pay special attention to no. 1. I want to better understand who I am and how people think of me. If I had a better grasp of that, it might allow me to get bigger things done. If I had grasped this bacon phenomenon sooner, I might have jettisoned every non-bacon t-shirt I have on my site and focused only on bacon products. In 2013, I want to better understand what I’m good at, and what I have to offer the world.

Please let me know what your 3 words are in the comments below, or link to a blog post of yours where you offer your three words. And let me know what you think of my choices, as well. Happy New Year.

 





May 22, 2012

KTCO – My Appearance with Chris Brogan and Joe Sorge

Thanks to Chris Brogan and Joe Sorge for inviting me on the show. This was my third appearance on KTCO, and it was unlike the first two. This one seemed a bit more unstructured, or as I told Bob Burg on Twitter, “happily discombobulated.” They emailed me a show outline beforehand, and we didn’t stick to it at all! For me, that made it a blast.

Thanks again guys.

Link to the show, in case the embedded video above does not work for you.





Jan 26, 2012

Four Great January 2012 Blog Posts to Read

Internet DJ

Playing the role of Internet DJ, here are four great blog posts worth reading.

1.) Facebook COO Sheryl Sandberg says that social media is a bright spot in the challenged world economy. “This is about growth, jobs and empowering people.” App makers, advertisers, small businesses and civic groups are all using Facebook to promote their work and connect with people. And Facebook is the number two driver of web traffic (guess who’s #1).

2.) Author and friend John Morgan offers 10 reasons we won’t support your business. So much of it seems like common sense, but alas, it is not. See numbers 2, 7 and 10.

3.) Mitch Joel is thinking smarter. He asks us to think about where our learning is taking place. The digital generation (which I just barely squeaked into!) is learning on their iPhones and iPads. As Joel writes, “Every day, new content comes online that can and will make you smarter.” For example, if you want to know how to start a t-shirt company, you can ask me “How did you start your t-shirt company?” Or you can thoroughly research the subject via Google and ask me the very specific left-over questions you have. Technology has made it possible to “set your own curriculum,” Joel says. Do that!

4.) Chris Brogan gives a fantastic list: 97 Ideas for Building a Valuable Platform. I read this from a personal branding perspective. Your personal brand is being more heavily weighted by employers every day. There will come a day (we’re close) when CPA firms will hire junior auditors and consider their social graph when doing so. If I’m hiring, I want to know about your valuable platform and how you plan on using it to help me advance my business agenda. It’s less about being a clock-watching cog in the wheel and more about being a team member. For me, this piece is another “Beethoven’s 9th Symphony” post from Brogan. Read it twice.





Nov 1, 2011

Gary Vaynerchuk In a Seminal Performance at the 2011 Inc 500 Conference

And now a YouTube version for those of you on Apple mobile devices

(WARNING: the above video contains lots of foul language. You should not watch this video if such language offends you)

Apologies in advance, but I’m a brown-nosing Vayniac. I’ll get that out in the open right now. However, I have learned a ton from this guy, have watched dozens of his speeches, was sitting in the front row of this presentation, actually got mentioned in the speech between 33:00 and 33:30, and can tell you that this talk was one of his best ever. Watch this presentation.

I speculate that he really brought his A-Game because he was amongst peers. The room was filled with 1,000 (?) of the best entrepreneurs in the world, and that’s who he is. Even though most of the attendees are not doing social well, or not doing it at all, Gary and these folks still share much of the same DNA. They build businesses. I think Gary felt like he was talking to a different crowd here than one he might address at Big Omaha or SXSW, and that this required something different. All I can say is…. watch the whole thing, including the last question he takes during Q&A. He brought the house down!

And Gary, thanks for the hug afterwards.

 

RATHER AWESOME POSTSCRIPT

Thank you to both Gary Vaynerchuk and Robert Scoble (via Mike Stenger) for rebroadcasting this for me. Needless to say, my blog has seen some traffic in the past few days. By the way, I had a few people say I was lucky to get the attention of these guys. As Harvey Mackay recently said in his Chris Brogan interview, “The harder I work, the luckier I get.” Basically, I do stuff. Lots of stuff. Some of it “hits the big time,” whatever that means. So….. Blog. Post. Comment. Reshare. Listen. Interview. Videotape. Write. Sit in the front row. Do stuff!

Inc 500 Conference crowd for Gary Vaynerchuk

Gary Vaynerchuk Chris Reimer Rizzo Tees Inc 500 Conference

 





Aug 2, 2011

RizzoLinks – What I’m Reading In Early August 2011

Playing the role of Internet DJ, here’s a sampling of what I’ve been reading, watching or staring at lately, via my tweets (links below are clickable):

Planning & Executing the Mission to Get Bin Laden : The New Yorker http://t.co/LCuM79w via @ [ MUST READ! ] cc: @
@RizzoTees
Chris Reimer
Feeling a bit of social media fatigue? What will you do about it? - http://chrisbrogan.com/fatigue
@chrisbrogan
Chris Brogan

 

This one includes poetry:

Recap of @ event and a slightly silly poem I wrote http://t.co/sEekUmG #STL
@RizzoTees
Chris Reimer

 

And a few funnies:

Ever worked with or near or in the vicinity of people like this? http://t.co/ITaBbI3 [ it's painful, yet so funny ] #in #fb
@RizzoTees
Chris Reimer
Dear Spencer Pratt, why in blue blazes does this picture exist? http://t.co/KomWsKw
@RizzoTees
Chris Reimer

 





Apr 5, 2011

Chris Reimer On The Air With @ChrisBrogan and @JoeSorge – Kitchen Table Talks

It was a true honor to appear on Kitchen Table Talks with Chris Brogan and Joe Sorge. Thanks for the invite, guys!