Tag Archives: link roundup

Oct 23, 2011

RizzoLinks – What I’m Reading In Late October 2011

Playing the role of Internet DJ, here’s a sampling of what I’ve been reading, watching or staring at lately, via some tweets (links below are clickable):


Gary Vaynerchuk (@) says you can’t leave customer engagement behind in the social Web of 2011. http://t.co/52nroGN2
Inc. Magazine


Apple tries. Apple gives a crap. http://t.co/DdiXa05x cc: @
Chris Reimer


Wow, this guy didn’t just rock “Police Academy.” He rocked Jimmy Page and Robert Plant at the same time!

Friday Fun: The Best Two Man Cover of Whole Lotta Love Ever http://t.co/UvRPpwA6 via @ [ COOL ]
Falk Harrison


How Russian Tycoon Yuri Milner Bought His Way Into Silicon Valley http://t.co/2DduxvGT
Loic Le Meur

Aug 2, 2011

RizzoLinks – What I’m Reading In Early August 2011

Playing the role of Internet DJ, here’s a sampling of what I’ve been reading, watching or staring at lately, via my tweets (links below are clickable):

Planning & Executing the Mission to Get Bin Laden : The New Yorker http://t.co/LCuM79w via @ [ MUST READ! ] cc: @
Chris Reimer
Feeling a bit of social media fatigue? What will you do about it? - http://chrisbrogan.com/fatigue
Chris Brogan


This one includes poetry:

Recap of @ event and a slightly silly poem I wrote http://t.co/sEekUmG #STL
Chris Reimer


And a few funnies:

Ever worked with or near or in the vicinity of people like this? http://t.co/ITaBbI3 [ it's painful, yet so funny ] #in #fb
Chris Reimer
Dear Spencer Pratt, why in blue blazes does this picture exist? http://t.co/KomWsKw
Chris Reimer


May 4, 2010

Link Roundup on Rizzo Tees – What I’m Reading 5/4/10

Playing the part of Internet DJ, here’s a sampling of what I’ve been reading the past few days.

1.) Jason over at A Smart Bear breaks down American idiomatic usage in a rather hilarious way.  What does it mean when a fellow businessperson says to you, ““It’s not personal, it’s just business?” Read the post and find out!

2.) Back in March, Chris Brogan wrote about a visit to a charter school.  I took particular interest, since my daughter will be starting kindergarten at a French language immersion charter school in August. Kids in some of these charter schools are learning in vastly different ways than we did back in the day.  My daughter’s school is going to be no exception, and we’re quite excited about it. Kids are being trained in these schools to handle real-life jobs and real-life situations.  They’re even going to teach my daughter about food. How cool would that be – growing up understanding that organic vegetables are better than candy made in a factory?  Hell, she might even learn how to prepare healthy meals for herself! Why can’t a school teach this? To me, it sounds like the way to raise a healthier generation.

3.) Ari Herzog over at AriWriter.com is going through a time that sounds way too familiar to me.  Ari is trying to make a career transition, and after 18 months, he says he’s back to square one.  Starting off on your own is tough – there are times when I’ve thought that Rizzo Tees would be farther along by now.  Everything worth doing in life takes time – sometimes lots of time!  I have said this before – I am not some 150% full-speed-ahead entrepreneur that would step on his own mom’s neck to succeed.  There are times when I have self-doubt. I have ups and downs. I just do everything I can to stay in the game – stay focused, and just keep plugging away.  Half the battle is just not quitting. People completely underestimate this fact.

Apr 21, 2010

Link Roundup on Rizzo Tees – What I’m Reading 4/21/10

Playing the part of Internet DJ, here’s a sampling of what I’ve been reading the past few days.

1.) 50 minutes of Peter Shankman – how can you go wrong?  Peter talks about self-promotion, and it just so happens that his Help a Reporter service allows us to easily do just that.  If you’re not using HARO, start today!  I have used it several times with great success.  Every single opportunity doesn’t result in a “hit,” but you will respond to enough chances that you’ll start getting press attention.

2.) Can the Care Bears really teach us about being a successful entrepreneur?  Entrepreneurship is about hard work, good product, good timing, and confidence. I have low points in my own entrepreneurial life… times when I wonder if its all going to work… times of true stomach-churning self-doubt.  If you can’t handle watching the 5+ minutes of Care Bears, just know that you have to believe in yourself in order to make your own luck, and eventually succeed.

3.) The difference between salad and garbage is….. timing!  Sonia Simone at Copyblogger reminds us that direct marketing can completely flop if not truly targeted.  Additionally, becoming an expert in a very specific niche can turn into successful inbound marketing, which I’m finding is a much superior way to market my product than outbound marketing.

4.) Chris Brogan implores you to stop adding him to your email newsletter.  Bottom line – spamming people is bad. I am certain that I have, at one time or another, marketed myself in a way that could be construed as spammy.  Maybe it’s one extra tweet about one of my products, or a Facebook wall post about my bacon t-shirts on a bacon fan page.  Brogan talks about the rash of email newsletters he receives that he’s relatively certain he didn’t subscribe to.  Marketers of Earth: you are just pissing people off with this!  Maybe there’s an argument that for every 10 people you piss off, you’re reaching 1 person with your MLM message…. volume = $$$.  It’s the v1agra spam email mantra – carpet bomb the Internet with your wares and sales will come.  It’s a sucky life to live – don’t market your product in this way!

Mar 30, 2010

Link Roundup on Rizzo Tees – What I’m Reading 3/30/10

Playing the part of Internet DJ, here’s a sampling of what I’ve been reading the past few days.

1.) Remember, in small business, it’s advisable to sweat the details.  Don’t obsess over them and never get anything big done – but don’t overlook the details.  Like, for instance, if you’re an Internet company, renew your domain name!  LOL @ Foursquare.

2.) Mark Hayward helps you define your small business social media goals in one of his latest posts.  Most important here: make a simple plan, and then stick to it.  Consistency is so key!

3.)  I like to think I live a life of decency… showing respect for others, no matter if I report to them, or if they report to me. No matter if they’re some high-powered donor, or the person making my hamburger.  Pleases, thank yous, may I’s… the very lessons I’m trying to teach my daughters.  Peter Shankman discusses South By Southwest (SXSW) in one of his latest blog posts. At the event, it seems someone may have yelled at a volunteer.  Some think Peter was the offending douchebag, when it turns out he was not.  The meat of the post is much more than a who-done-it – it’s about showing respect for others (like never yelling at a volunteer).  Peter argues for having a truer sense of self, i.e., we are not curing cancer or feeding the hungry.  Get real, and get over yourself.  (warning, just a bit of foul language in the post.)

Mar 25, 2010

Link Roundup on Rizzo Tees – What I’m Reading 3/25/10

Playing the part of Internet DJ, here’s a sampling of what I’ve been reading the past few days.

1.)  My buddy Greg Bussmann has a very thought-provoking post on his blog The St. Louis Social Media and Tech Report called “Value of Social Media Questioned By Some Entrepreneurs.”  The question is clear, and yet one that many Social Media consultants don’t want to answer – “Is Social Media right for every business?”  Could the answer possibly be “no?”  Heaven forfend!  You mean there might be some business sectors that have nothing to benefit from Social Media?  Shudder!  My ultimate challenge to the students of the class that I should be teaching at Washington University? “Design a Social Media and branding strategy for Acme Funeral Parlor.”

2.) Mark Hayward answers the doubters who say “I have no time for Social Media!”  In this post, he lays your week out for you!  After this post appeared, this guest post from Jason Koertge offered some additional tips and insight. I personally dig in a little deeper than the timeline he offers, but I am knee-deep in Twitter. I’d be there and on Facebook even if I didn’t have a business.  For those with businesses that are still not taking advantage of these free and far-reaching platforms, his blueprint could finally convince you to jump in and devote the necessary time.

3.) Over at Matt Ridings’ “TechGuerilla” blog, there’s an amazing post containing 25 mindblowing social media infographics. Long story short: LOTS to learn here!  This one is a must-read.

4.) Brian Solis talks about the need for brands to become media in order to earn relevance.  He nails it right at the beginning of the post: “…enthusiasm and support typically derail when examining the resources and the commitment required to rhythmically produce, distribute, and support content.” WOW – it’s the very reason that 90% of blogs die off, and probably why a large percentage of businesses fail.  I’ve said this over and over – just keep going.  After a few years, your mere persistence will have you sticking out like a sore thumb. (and that’s a good thing).

5.) I just received my 2nd edition of the Four Hour Workweek by Tim Ferriss – so far, an excellent read.  He certainly is a unique chap.  Part of this blog post talks about the incessant push that companies make to grow grow grow.  Tim questions this mindset – why must companies always be growing revenue, adding people, more sales, more everything… is this always the best course?  Quote of the article: “Have you ever noticed that while small businesses wish they were bigger, big businesses dream about being more agile and flexible? And remember, once you get big, it’s really hard to shrink without firing people, damaging morale, and changing the entire way you do business.”  I am paying a great deal of attention to Mr. Ferriss these days.